It's like a Church Band
The market of sustainable fashion is like a church band - anyone can sing. I ask myself a question:
Why do we accept lower standards in style, originality, and promotion when it comes to ethical fashion?
We live in a time of copies while all of us are unique. It's time for authenticity to stand out and not let the algorithm decide what is popular.
I go and search for ethical brands that have the guts to create something original. I centre them in place for people that care about aesthetics as much as ethics. I promote it in a way that reflects my personality. You be the judge of what that is.
I don't want people to buy fashion for the sake of fitting in beautifully. To me, it is not about being polished. It is about artistic expression of oneself. Go and make your art then.